Welcome to our company updates page. This is where we share the latest news from Bloom, from new products and trusted partners to the milestones that matter most to our customers. We keep this page current, so check back whenever you would like to see what is new at Bloom.
Our commitment to South Africans
As a pioneer in the health insurance market, Bloom remains committed to making private healthcare services more affordable to more South Africans, without compromising on the standard or quality of the care provided. We offer a range of cover options, including health insurance, medical aid and gap cover, to suit your individual needs and your budget.
Since we launched, our accessible options and our commitment to service excellence have earned us a loyal and growing customer base. Bloom is dedicated to improving the lives of South Africans through better access to healthcare, and we continue to expand what we offer so that more families can enjoy quality cover with genuine peace of mind.
Our products and the partners behind them
Everything we offer is backed by carefully chosen, well-established partners. It is a combination we are proud of, because it means our customers get accessible cover supported by real expertise and financial strength.
Health insurance, in partnership with Momentum
Our Health4Me health insurance is offered in partnership with Momentum, one of the most trusted names in South African healthcare. Drawing on Momentum’s deep experience and knowledge of the local market, Health4Me remains one of the most accessible healthcare solutions for both individuals and families. There is an option to suit different needs and budgets, so you can choose the level of cover that is right for you.
| Health4Me Bronze |
| Health4Me Silver |
| Health4Me Gold |
| Compare Health4Me options |
Medical aid, in partnership with Momentum
For members who are looking for the cover of a registered medical scheme, our medical aid options are also brought to you through our partnership with Momentum. Whether you are after comprehensive cover or a more entry-level option, there is a plan designed to fit the way you and your family live.
| Evolve Option |
| Custom Option |
| Ingwe Option |
| Compare medical aid options |
Gap cover, in partnership with Cinagi and Infiniti Insurance
Our gap cover helps to bridge the shortfall between what your medical scheme pays and what specialists actually charge, so an unexpected bill does not have to become an unexpected worry. Bloom Gap Cover is brought to our members in partnership with Cinagi and is underwritten by Infiniti Insurance, giving you cover you can rely on when it counts.
| Gap Core |
| Gap Max |
| Compare gap options |
New: Mechanical Breakdown Insurance, in partnership with New National Assurance Company
We are excited to share that Bloom has expanded beyond healthcare with the launch of our Mechanical Breakdown Insurance. It is designed to protect one of your most important assets, your vehicle, by covering you for those costly and unexpected mechanical breakdowns. There are no age or mileage restrictions across our options, so you can choose the cover that suits your vehicle and your budget. Bloom Mechanical Breakdown Insurance is underwritten by New National Assurance Company, a licensed non-life insurer with a strong reputation in the South African market.
| Kyalami Option |
| Zwartkops Option |
| Phakisa Option |
| Killarney Option |
Service our customers can feel
Great cover is only half the story. What our members tell us matters most is how we treat them, and this is something we work hard at every single day. We are proud to say that our efforts show: on Hellopeter, the leading independent review platform in South Africa, Bloom is currently ranked second in the insurance category. That standing is earned one conversation at a time, by a team that genuinely cares about getting things right for the people we serve.
Behind that ranking are real people helping real customers, from the first quote right through to a claim. It is a reputation we do not take for granted, and one we are committed to protecting as we grow.
How to use our website
We have designed our website to be easy to navigate, so you can find everything you need to manage your own portfolio. Here are some of the resources we encourage you to make use of:
| Frequently Asked Questions If you have a specific question in mind, you will likely find the answer here. We cover a range of topics and keep our answers relevant and up to date. |
| Contact Us You are always welcome to contact us directly if you would like to speak to a consultant. Our Contact Us page has all the details you need. |
| Benefits We have organised our benefits for your convenience, and they are available to download so you can keep them on hand. Browse day-to-day benefits or major medical event benefits, along with specific benefits such as HIV, maternity and chronic cover. |
| Hello Doctor Health4Me members can access the free Hello Doctor service through the Momentum app, putting healthcare advice within easy reach whenever you need it. |
Use our network lists
To qualify for your benefits, it is important to follow the correct procedures. Medical consultations may require pre-authorisation and need to be with an approved network provider. To make this simple, we have created network lists, organised by service and by the area you live in:
| Health4Me GP Network List |
| Health4Me Dental Network List |
| Health4Me Optometry Network List |
A note on annual price reviews
Like most cover, our premiums are reviewed once a year. We are committed to keeping our options as accessible as possible, and we always aim to keep any adjustments as reasonable as we can. When the annual review takes place, the most current costs are reflected in our latest brochure, so you can always be sure you are looking at up-to-date information.
You can download the latest Health4Me Brochure for the current details.
A message from our Director, John Kruger
When we started Bloom, we set out with a simple belief: that quality cover should be within reach of far more South Africans, and that it should come with service worth staying for. Watching that idea grow into the business we are today has been one of the great privileges of my career.
Our growth has never been about numbers alone. It has been about earning the trust of every family who chooses us, and then working hard to keep it. Expanding our offering, from health insurance and medical aid to gap cover and now our new Mechanical Breakdown Insurance, has been a natural step in giving our customers more of what they need from a partner they already rely on.
None of it would be possible without our people and our partners, or without the members who place their confidence in us every day. To all of you, thank you. Our promise remains the same as it was on day one: to put you first, to keep things honest and simple, and to be there when it matters most.
John Kruger
Director, Bloom Financial Services
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Your journey to quality cover starts here Whether it is your health, your family or your vehicle, we would love to help you find the right cover. Leave your details and we will call you back. |





